We know that creating and delivering a powerful and consistent user experience across all delivery channels is critical for a credit union’s success. UX managers and engineers are leading the charge with increasing involvement in all aspects of the business process, technology applications, staffing, training and marketing. As UX budgets increase, so does the pressure to drive performance to new levels in terms of metrics like net promoter score as well as decreased costs and increased ROI.Developing a new branch prototype and member and staff experience are the most tangible expressions of a credit union’s evolution. Such a project often coincides with new business strategies, brand analysis and significant change. The process of creating a new bold branded experience must integrate all delivery channels, technologies, and human resources to be succesful. But even the most brilliant efforts will remain dim unless the results are sold to the target market.There are a number of ways to take advantage of all the time, effort and resources you are putting into your new brand. You can hold an open house as a one-time event, which typically draws in a modest number of existing members, contractors and a few local officials. You can conduct staff training to help members of your internal team understand the new brand and how to deliver the elevated experience. Marketing can be conducted online and through the media. But what is the secret sauce that binds all this brand re-energizing together and conveys it in a way that sticks in members’ hearts and minds? continue reading » ShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr
93 Tweed Coast Rd, Cabarita is on the market for $3.795 million.IF ever a property was built to make the most of its surrounds, this sprawling five-level home perched on Cabarita Headland is it.Its elevated position provides 360 degree views of the beach, ocean and Hinterland from a glass gatehouse entry, through to geometric cut-out elements.More from news02:37International architect Desmond Brooks selling luxury beach villa20 hours ago02:37Gold Coast property: Sovereign Islands mega mansion hits market with $16m price tag2 days agoThe home is palatial. The pool can be viewed underwater from the billiards room.The residence also has a rooftop entertaining terrace with views to Byron Bay and Coolangatta. Floor-to-ceiling glass showcases the stunning view.The parents’ retreat spans an entire level of this palatial oceanfront property, sharing the space with a private gym, balcony and lounge. Outside, the sparkling pool can be viewed either underwater from the billiards room, or from the alfresco dining area and spa and sunlounging terrace.